Twitch streamers can earn money from Prime subs when viewers use their Amazon Prime subscription to subscribe to their channel. Prime subs are included with Amazon Prime memberships, and viewers can use them to support their favorite streamers without paying any additional fees. When a viewer subscribes to a channel using a Prime sub, the streamer receives a portion of the subscription cost, similar to regular paid subscriptions. This can provide streamers with a steady source of income to support their content creation and streaming activities. In addition to monetary benefits, Prime subs also offer streamers other perks, such as increased visibility and access to exclusive subscriber-only content.
Prime Gaming Subscription Benefits
Twitch Prime members can subscribe to one channel for free each month through Prime Gaming. This subscription grants the same benefits as a regular Tier 1 sub, including:
- Ad-free viewing
- Access to exclusive emotes
- Support for the streamer
Revenue Sharing
When a viewer subscribes to a channel using Prime Gaming, Twitch splits the subscription revenue with the streamer in the following way:
| Subscription Tier | Revenue Split |
|---|---|
| Tier 1 | 50/50 |
| Tier 2 | 60/40 in favor of the streamer |
| Tier 3 | 70/30 in favor of the streamer |
This means that streamers receive half of the revenue from Prime Gaming Tier 1 subscriptions.
Twitch’s Affiliate and Partner Programs
To monetize their content, Twitch streamers must become Affiliates or Partners. Affiliates need to meet specific requirements, including having a consistent viewership and broadcasting a certain number of hours each month. Partners have more benefits than Affiliates, including access to exclusive features and a higher share of revenue from subscriptions.
Twitch Prime Subs
Twitch Prime Subs are subscriptions that are paid for using Amazon Prime. When a viewer subscribes to a channel with Twitch Prime, they get a free subscription each month. The streamer receives a portion of the subscription fee from Twitch.
How Streamers Get Paid from Prime Subs
Streamers receive 50% of the subscription fee for Prime Subs. The other 50% goes to Twitch. This is a lower share than what streamers receive for regular subscriptions, which is 70%. However, Prime Subs can still be a valuable source of income for streamers, especially those with a large following.
Here is a table that summarizes the revenue split for Prime Subs:
| Subscription Type | Streamer’s Share | Twitch’s Share |
|---|---|---|
| Prime Sub | 50% | 50% |
| Regular Sub | 70% | 30% |
Additional Monetization Options for Streamers
In addition to Prime subs, Twitch streamers can earn money through:
- Subscriptions: Viewers can pay a monthly fee to subscribe to a channel, granting them perks like emotes and ad-free viewing.
- Bits: A virtual currency that viewers can purchase and use to “cheer” on streamers, with a portion of the proceeds going to the streamer.
- Sponsorships: Partnerships with brands or organizations that pay streamers to promote their products or services.
- Donations: Viewers can directly donate money to streamers via platforms like PayPal or Streamlabs.
- Merchandise: Streamers can sell branded merchandise, such as t-shirts, mugs, and plushies, to generate additional income.
Prime Subs
Prime subs are a type of subscription that Amazon Prime members can gift to streamers for free. When a viewer uses their Prime membership to subscribe to a channel, the streamer receives the equivalent of a paid subscription, including the associated revenue.
The amount of money streamers earn per Prime sub varies depending on factors such as their contract with Twitch and their affiliate or partner status.
| Type | Earnings Per Sub |
|---|---|
| Affiliate | $2.50 |
| Partner | $3.50 |
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